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101 Ways to Really Satisfy Your Customers

by Andrew Griffiths (Author) | Paperback: 256 pages | Publisher: Allen & Unwin (April 1, 2007) | Language: English | ISBN-10: 1741750083

Full of practical tips to improve customer service and maintain a level of excellence, this resource helps businesses attract new customers and keep regular customers coming back. Suggestions include understanding customers, using a personalized approach, managing customers over the Internet and telephone, overseeing internal customer service, and stepping in when things go wrong. Helpful tips, such as giving regular customers a contact number for outside normal business hours, offer great ideas for speeding up customer-service transactions for busy owners and managers. Also included are checklists to gauge customer service satisfaction, handle customer complaints effectively, and analyze competition efficiently.

Tag: marketing books, marketing handbook, marketing references

Date: 05/02/2008 • Views: 159 • Downloads: 17 • Rating: 0 (0 Votes)
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